McVitie’s HobNobs And Fruit Bakes: Premium Cookies, Premium Taste Uttarika Kumaran October 12, 2012 Food Products & Beverages 1 After our disappointing experience with homegrown biscuit brands – see here and here – we decided to try out McVitie’s which, because of the price factor, definitely falls under the premium category o...
Hide & Seek Fab! Cream Biscuits Are Not So Fab When It Comes to Taste Uttarika Kumaran October 2, 2012 Food Products & Beverages 3 Choco chip cookie cream sandwich. Wow, that’s a lot of delicious-sounding words for what is essentially a cream biscuit. And yet, Parle’s foolishly brave attempt to raise expectations, coupled with th...
Who’s Buying Google co-founder Sergey Brin’s ‘Act of Charity’ in his hometown? Not us! Uttarika Kumaran August 31, 2012 News & Updates On Thursday, when Business Insider published Nicholas Carlson’s saccharine sweet story about Sergey Brin, co-founder of Google, the report seemed inflated from the start. Before describing Brin’s most recent ac...
Microsoft’s New Logo: Innovation is needed in Products, not Branding Uttarika Kumaran August 24, 2012 News & Updates Why has Microsoft decided to change its logo after 25 years? News websites, which reported the news after the new logo was launched at the opening of a new Microsoft store in Boston on Thursday, say the change ...